This Privacy Policy applies when you visit our website, browse product pages, create an account, log in, place an order, start checkout, complete a purchase, sign up for email, SMS, app launch updates, waitlists, or Shadow Society™ access.

It also applies when you contact customer support by email, forms, social media, chat, or other channels; interact with ads, social media content, referral links, or promotional campaigns; submit reviews, survey responses, feedback, or user-generated content; or use privacy tools, cookie settings, or unsubscribe links.

This policy does not apply to websites, apps, platforms, payment providers, social networks, or services that we do not own or control. Those third parties may have their own privacy policies.

Information you provide directly: You provide personal information when you place an order, create an account, submit a contact form, join an email list, enter a promotion, request a return, contact support, or join our app launch waitlist.

Information collected automatically: When you visit our website, certain information may be collected automatically through cookies, pixels, analytics tools, server logs, Shopify tools, browser storage, and similar technologies.

Information from service providers: We may receive information from Shopify, payment processors, shipping providers, analytics tools, email/SMS marketing platforms, customer support tools, fraud prevention tools, and advertising platforms.

Information from social platforms: If you interact with us through Instagram, TikTok, Meta, Google, Pinterest, or other platforms, we may receive information made available by those platforms according to your settings and their privacy policies.

We use personal information for business purposes reasonably connected to operating our store, serving customers, protecting the business, and improving the NOIR SAINTS experience.

This may include processing purchases, payments, confirmations, invoices, refunds, and returns; packing, shipping, delivering, and tracking orders; providing customer service; verifying identity; preventing fraud; protecting the store; detecting suspicious activity; personalizing the shopping experience; managing account features; sending transactional messages; sending marketing where permitted; managing app launch signups, Shadow Society™ access, waitlists, and early-drop interest; improving website performance; analyzing traffic and product demand; complying with legal, tax, accounting, regulatory, and security obligations; and enforcing our Terms, policies, and rights.

We collect, use, and disclose personal information only when we have a valid reason to do so. Depending on where you live, the legal basis may include consent, contract performance, legitimate business interests, legal obligations, fraud prevention, security, or another lawful basis.

By providing information, placing an order, joining a list, creating an account, or using our website, you consent to the collection, use, and disclosure of personal information as described in this policy, unless another legal basis applies.

You may withdraw consent where legally permitted. Withdrawing consent may affect our ability to provide certain services, such as account features, order support, marketing updates, or personalized experiences. Even if you unsubscribe from marketing, we may still send non-marketing messages related to your order, account, shipping, returns, security, or customer service.

Payments are processed through secure third-party payment providers. We do not directly store full credit card numbers, debit card numbers, or payment security codes on our website servers.

Payment processors may collect and process payment information according to their own security standards, fraud prevention requirements, and privacy policies. Information may include payment method, billing address, transaction ID, card network, payment status, and authentication details.

To protect customers and the store, we may use fraud detection and risk assessment tools that evaluate order details, device data, payment behavior, shipping information, and other signals.

Our website may use cookies, pixels, scripts, local storage, tags, web beacons, and similar technologies. These technologies help the store function, remember preferences, understand traffic, measure marketing performance, improve checkout, and protect security.

Types of cookies we may use: essential cookies for cart, checkout, account login, security, and operation; performance cookies for page traffic and speed; preference cookies for region, currency, cart activity, or saved settings; marketing cookies for ads, retargeting, and promotions; and analytics cookies to understand how visitors use the site.

Depending on your location, you may be able to manage cookie preferences through our cookie banner, browser controls, Shopify customer privacy settings, or device settings. Blocking certain cookies may affect site functionality, cart behaviour, checkout, personalization, or analytics.

Some browsers offer “Do Not Track” signals. Because there is no universal industry standard for these signals, our website may not respond to every Do Not Track request in the same way.

If you sign up for email, SMS, app updates, waitlists, Shadow Society™ access, promotions, or product launch notifications, we may send marketing communications according to your consent and applicable law.

Marketing communications may include product launches, restocks, private drops, limited releases, discount codes, promotional campaigns, app launch updates, Shadow Society™ updates, cart reminders or browse reminders where permitted, style edits, product recommendations, and brand announcements.

You can unsubscribe from marketing emails by using the unsubscribe link included in the email. For SMS, you may be able to reply with the unsubscribe instruction shown in the message. You may also contact us at support@thenoirsaints.com. Unsubscribing from marketing does not stop transactional messages related to purchases, shipping, returns, security, account activity, or customer service.

We do not sell customer information as a core business model. However, we may share personal information with trusted service providers and partners who help us operate the store, fulfil orders, process payments, deliver products, communicate with customers, analyze performance, and protect the business.

We may share information with Shopify, payment processors, shipping carriers, fulfilment partners, email/SMS platforms, analytics providers, advertising partners, customer support tools, fraud prevention providers, professional advisors, authorities or legal parties when required, and business transfer parties if the business merges, sells, reorganizes, finances, or transfers part of its operations. Service providers are expected to use personal information only as needed to provide services to us or as otherwise permitted by law.

Our store is powered by Shopify. Shopify may process personal information as part of hosting the store, providing checkout, payments, analytics, fraud prevention, privacy controls, and commerce tools.

Third-party apps installed on Shopify may also process certain customer, order, analytics, support, marketing, or shipping information depending on the services they provide. Third-party providers may have their own privacy policies, and we encourage customers to review those policies when using payment methods, social login, shipping services, marketing links, or third-party checkout tools.

Because ecommerce services operate globally, personal information may be processed or stored in Canada, the United States, or other countries where we, Shopify, payment processors, shipping providers, marketing tools, analytics tools, support tools, or other service providers operate. Privacy laws in other countries may differ from the laws in your province, state, or country. Where required, we use appropriate safeguards such as contracts, security measures, and service provider commitments.

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, disclosure, alteration, loss, misuse, or destruction.

Security measures may include secure checkout technology, password-protected systems, limited access to customer data based on role, fraud detection and risk review, encryption or secure transmission where appropriate, service provider security controls, order verification, and suspicious activity monitoring.

No website, app, payment system, or internet transmission is completely secure. You are responsible for protecting your account login details, email access, and device security.

We keep personal information only as long as reasonably necessary for the purposes described in this policy, unless a longer period is required or permitted by law.

Retention may depend on order fulfilment and customer service needs; return, refund, exchange, and chargeback windows; tax, accounting, and legal record requirements; fraud prevention and security needs; marketing consent records; warranty, complaint, or dispute records; and your request to delete or close your account where legally possible. When information is no longer needed, we may delete, anonymize, archive, or securely dispose of it according to our operational and legal requirements.

Depending on where you live, you may have certain rights regarding your personal information. These may include requesting access, correction, deletion, withdrawal of consent, marketing opt-out, cookie preference management, information about how we use or disclose personal information, account closure, removal from community lists, or submitting a complaint about privacy handling.

To make a privacy request, email support@thenoirsaints.com with the subject line “Privacy Request.” We may ask you to verify your identity before completing the request.

We aim to respond within a reasonable time and in accordance with applicable law. Some requests may require additional time depending on complexity, verification, legal obligations, or the type of data involved.

If you create an account or place an order, we may maintain a customer profile containing your order history, saved addresses, contact details, support requests, return activity, and preferences. Customer profile information helps us provide faster support, improve recommendations, manage loyalty or community access, and create a more consistent shopping experience. You may update certain account information through your customer account or by contacting customer support.

If you submit a review, photo, video, social media tag, testimonial, survey response, or other user-generated content, we may collect and use that content to improve products, display reviews, promote customer experiences, and support brand storytelling. Please do not submit content that contains unnecessary personal information, sensitive information, or information about other people without their permission. Reviews, comments, social tags, and testimonials may be visible to the public depending on how and where they are submitted.

If you sign up for our mobile app launch, Shadow Society™, early access, private drops, waitlists, or membership experiences, we may collect your name, email, phone number, preferences, signup date, engagement history, and interest in specific products or categories.

We may use this information to notify you about app launch updates, invite you to early drops or private launches, provide members-only rewards or experiences, manage loyalty or community access, and understand which products and categories our community wants most. Participation in community programs may be subject to additional terms, eligibility rules, or program conditions.

We may work with advertising and analytics providers to measure campaigns, understand traffic, show relevant ads, and improve store performance.

Advertising tools may use cookie identifiers, device information, page visits, product views, cart activity, purchase events, and campaign interactions. Depending on your location, you may have the ability to opt out of certain personalized advertising, manage cookies, or adjust privacy preferences through cookie tools, Shopify privacy settings, browser settings, or platform-level ad settings.

Our store is intended for customers who can legally make purchases online or who have permission from a parent or guardian. We do not knowingly collect personal information from children under the age required by applicable privacy laws without proper consent. If you believe a child has provided personal information without proper consent, please contact us and we will review the request.

We may collect, use, disclose, preserve, or share personal information when necessary to comply with laws, legal processes, tax obligations, accounting rules, court orders, regulatory requests, law enforcement requests, fraud prevention, chargeback disputes, safety concerns, or to protect the rights and security of NOIR SAINTS, our customers, service providers, and others.

If we become aware of a security incident involving personal information, we will investigate and take reasonable steps to contain, assess, and address the issue. Where required by applicable law, we may notify affected individuals, regulators, payment providers, service providers, or other parties.

Our website may include links to third-party websites, payment services, social platforms, shipping tools, review platforms, or partner pages. We are not responsible for the privacy practices, content, security, or policies of third-party websites. We recommend reviewing third-party privacy policies before providing personal information to them.

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, services, legal requirements, or business operations. The “Last Updated” date at the top of the page indicates when the policy was last revised. Continued use of the website after updates means you acknowledge the updated policy.